Our privacy policy.
Introduction
This privacy policy sets out how The Digital Product People Ltd (“Digital Product People”) uses and protects any information that you give Digital Product People when you use this website.
Digital Product People is committed to ensuring that your privacy is protected. Should we ask you to provide certain information by which you can be identified when using this website, then you can be assured that it will only be used in accordance with this privacy statement.
Digital Product People keeps its privacy policy under regular review and places any updates on this web page. This privacy policy was last updated on 04 April 2024.
What we collect
The only way we collect personally identifiable information from our website is if you choose to give it to us via forms or input text boxes on our website, such as our contact form and newsletter sign-up, with which you can send certain information to us directly. This might include (but is not limited to):
Your name
Your email address
Your job title or company name
Your phone number
We collect anonymised data about our web traffic via Google Analytics 4 using first-party cookies, and via Squarespace. This data is used internally to create statistics and analyse them so we can understand our users/their needs and optimise our site.
GA4 and Squarespace do not log or store IP addresses, or collect any other personally identifiable information. It collects anonymous data such as:
Number of users
Session statistics (i.e., how much time was spent on the website and what pages were visited)
Coarse geolocation (i.e., city and country)
Browser and device used
How our site was found (i.e., from a Google search)
You can find out more about GA4’s EU-focused data and privacy policies here and Squarespace’s here.
What we do with the information we collect
We require this information to understand your needs and provide you with a better service, and in particular for the following reasons:
Replying to your messages
Sending you content or information you’ve requested from us
Internal record keeping
Improving our website’s user experience
We may periodically send promotional emails about new digital and design services or other information which we think you may find interesting using the email address which you have provided, if you have consented for us to do so
Security
We are committed to ensuring that your information is secure. In order to prevent unauthorised access or disclosure, we have put in place suitable physical, electronic, and managerial procedures to safeguard and secure the information we collect online.
How we use cookies
A cookie is a very small piece of data which lets a website remember you and your actions, once you’ve given it permission to do so.
First-party cookies are created, stored, and used only by the website you’re visiting directly. They allow site owners to collect customer analytics data, remember language settings, and carry out other useful functions that help provide a good user experience. GA4 uses these first-party cookies to track data anonymously and remain compliant with regulations like GDPR. They are not shared with other parties or websites.
Third-party cookies are generated and placed on the user’s device by a website other than the one the user is visiting. They’re created when a user visits a website that includes elements from other sites – for example, if there’s an embedded YouTube video on a website and it’s watched by the user, the YouTube server will set a cookie on the user’s device which could be used to suggest similar videos when they visit YouTube in the future.
We currently do not use any third-party cookies for targeted advertising purposes. We may sometimes use a popup to advertise our own services, but these never collect any personal data. Short-term cookies are used here to control popup frequency (i.e., stopping it from showing again once you’ve closed it).
We use a few functional third-party cookies to collect information such as:
__cf_bm: to distinguish between humans and bots in order to make valid reports on website usage
_GRECAPTCHA: Google reCAPTCHA sets a necessary cookie when executed for the purpose of providing its risk analysis.
You can choose to accept or decline non-necessary cookies when you visit our site.
Links to other websites
Our website may contain links to other websites of interest. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.
Controlling your personal information
If you wish to access, correct, update, or request deletion of your personal information, you can do so at any time by emailing hello@wearedpp.com.
If we have collected and processed your personal information with your consent, then you can withdraw your consent at any time. Withdrawing your consent will not affect the lawfulness of any processing we conducted prior to your withdrawal, nor will it affect the processing of your personal information conducted in reliance on lawful processing grounds other than consent.
If you have previously agreed to us using your personal information for direct marketing purposes, you may change your mind at any time either by opting out from the link included in the email sent to you, or by contacting us directly.
We will not sell, distribute, or lease your personal information to third parties unless we have your permission or are required by law to do so.
GDPR Compliance
Digital Product People complies with the General Data Protection Regulation (GDPR) requirements for individuals within the European Economic Area (EEA). This includes ensuring that your personal data is processed lawfully, fairly, and transparently. We collect and process data only for specified, explicit, and legitimate purposes. We also implement appropriate technical and organisational measures to protect your data against unauthorised access, accidental loss, destruction, or damage.
International Data Transfers
Digital Product People may transfer your personal data to countries outside of the EEA, including to our service providers and partners. When we transfer personal data outside the EEA, we ensure that it is protected by appropriate safeguards, such as the Standard Contractual Clauses (SCCs) approved by the European Commission, which legally bind the service providers to adhere to data protection standards equivalent to those within the EEA. This ensures that your data remains secure and your privacy rights are protected even when data is transferred internationally.
Please do not hesitate to contact us if you have any questions about Digital Product People’s privacy policy, the data we hold on you, or you would like to exercise one of your data protection rights such as:
The right to access
The right to rectification
The right to erasure
The right to restrict processing
The right to object to processing
The right to data portability
Email us: hello@wearedpp.com
Write to us: Digital Product People, 101 King's Cross Rd, London WC1X 9LP